The team at Evolution Fresh loves cold pressing juice, (you could say they’re obsessed with it). They enlisted the team at Funday (where I was CD) to help them bring this obsession to market with a quick & colourful campaign geared at healthy-lifestyle-living obsessives. Like the characters in the spots, we went a little over the top, committed to the bit and locked it in tight, real tight.

Thanks to Berndt Mader at thebear.us for directing, and proper.tv for obsessing over cgi with me.